Posts Tagged ‘online optical’

Optical Industry’s Opportunity Brought by Information Technology; GlassesShop.com to Commission Yearly Market Survey

NANJING, China, Nov. 6 /PRNewswire-Asia/ — GlassesShop.com (GS) is planning to commission professional research companies to launch a survey every two years, targeting one million glasses wearers in North America. In this year’s survey, approximately 150,000 copies were received. Compared to the figures last year, the ratio shows that people who believe the sales of glasses can be e-commercialized and those with experience of eyeglasses shopping online have greatly increased. The questionnaire includes eight major topics, namely:

    1. Do you trust online purchases?
    2. Where do you prefer to buy glasses -- retail shops or online stores?
    3. Have you ever bought glasses online?
    4. The glasses you wear now are from a retail shop or online one?
    5. What do you think is the biggest advantage to buying glasses online?
    6. Are you willing to try, if you have never bought glasses online?
    7. What is your main concern about making an online purchase?
    8. Do you know any popular glasses selling websites?

Although no candidate answers were given for the question “What do you think is the biggest advantage to buying glasses online?,” up to 53.5% of people stated low pricing as the answer, compared to the previous years’ figure of 65%. In addition, nearly 10% of people said they would have more choices of frame styles, whilst 26.5% of them thought online purchasing is convenient and that the delivery is good as well. Meanwhile, 4% of people showed interest in the virtual glasses online system. Some answers were new, such as some online glasses stores are more accurate with reliable customer service.

Some also said that they’d like to have direct dealings with a Chinese outlet since a lot of glasses are designed and made in China. Some websites are also built in China.

Up to 76% of people surveyed expressed a willingness to have a try online, compared to only 45% two years ago. Over 44% of those surveyed were still concerned with the appropriateness and comfort of their own faces. It’s much higher than the 77% figure two years ago. More than half of the people also showed concern at the accuracy being based solely on a prescription: a figure slightly higher than the previous year.

Other answers included doubts about the quality assurance, after-sale services, integrity, payment security and freight, etc.

Sanji Northern, Marketing Director of GlassesShop.com, considered the survey as inspiring. He noted that with the development of the Internet and information technology, the industry is in a gradual transformation from the traditional pattern to online transactions. The glasses industry seems like a pioneer. It’s undergoing an innovation in production, distribution, services and brand operations.

He also said, “There’s no reason why we can’t do a better job in this excellent situation. GS would never change its original goal, which is to push the reformation of the eyeglasses industry and benefit consumers. In addition, we have been committing ourselves to removing the doubts of buying glasses online”.

Eventually, he added, that GS would try its best to solve the difficulty of online after-sale services in the near future: an area that has been widely criticized in the past.

About GlassesShop.com

Founded in 2005, GlassesShop.com is an outstanding representative of B2C business practices. It is based in China’s glasses capital, Danyang city, and has set up supply and logistics centers in Wenzhou and Shenzhen, and the United States. GlassesShop.com, with a monthly sales volume of over a thousand pairs in Europe and the United States, has become the largest online site launched by Chinese investors. For product booking, please go to http://www.glassesshop.com , or call toll free: 1-866-257-4887.

    For more information, please contact:

     Northern
     CMO
     Tel:   +1-866-257-4887
     Email: Northern@glassesshop.com

SOURCE : http://www.sys-con.com/node/1175971

How can online optical discount glasses so much?

online-opticalGenerally speaking,Online optical are the eyeglasses manufacturer themselves !
Since they are bringing products from the factory directly to you via the internet,they don’t have the additional overhead constraints and expenses that the traditional retailer will have. They have eliminated distributor and wholesaler mark-ups, retail space rent, behind-the-counter employees and warehousing. These savings are passed on to you, the general public.
Another reason why They have such low prices is that they do not carry “designer” frames. Typcially, the frames that are available to most optical stores are patterned after “designer”frames although they are not “knock-off” cheap frames like you sometimes see on the
internet. Often, it is the other way around and “designers” simply choose already available frames from eyeglasses manufacturers and put their logo on them. The online opticals’ mission is to provide quality, stylish and durable frames at a price that allows their customers to have many pairs. You can put a pair by the bed, another in the car, a tinted pair in the boat,etc.

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Visionsking.com, A Online optical with a Long and Splendid History

online-glasses-shopMany years ago, Visionsking was built as one of the earliest online glasses stores. Since then VK has built a stable and driven reputation as a leader in eyewear E-sales industry. The years of preceding marketing experience has provided a solid foundation with which to build the prosperous business. VK has built and maintained one of the most respected online sales names in this industry. We are constantly looking and preparing for the future, while maintaining high standards in our current operations.
Years passing by, VK appears most often and most gloriously in the history of eyewear industry. For years, VK has always been holding the managing notion “to create benefit for customers; to create wealth for the society; to create chance for our staff; to create success for enterprise” and put all these into practice.
After years’ accumulation, VK now has a complete and high-standard marketing system. From various optical lenses to colorful frames, from professional try-on system to sincere recommendation, from quick delivery to wonderful after sales service, we do our best to satisfy our customers. To make it more concrete, I will list some facts. Optical lenses at visionsking.com are from optical companies in Danyang like Wanxin and Mingyue, which have a history of more than 30 years. They have advanced equipment and technology, best-trained staff and incredible low price. Frames are from Wenzhou Ounuo glasses Ltd. This company also has a long history which means a solid foundation, high quality, wonderful experience and a well-known brand. Besides, Eyeglasses at VK are of different levels catering to the need of people with different backgrounds. We have glasses designed with the highest quality of materials and feature the most innovative and unique designs on the market. We also provide practical and comfortable eyewear at a low price so that people can afford it. As soon as we get an order, we will carefully check the model number and color codes against our stock and the information we provide to you online. We perform quality control on our frames for at least twice. Our lenses are fitted by well-trained optical dispensers. There are also a number of lens accuracy checks throughout the fitting process. Before packing and delivering your order, the final step of checking would be taken. We regard products quality and service as the core of our business and seek for perfection of ourselves.
During the past years, we have done a lot to get rid of the stale and bring forth the fresh. Take frame materials for example, popular materials like alloy titanium or pure titanium, high nickel copper alloy, and stainless steel are gradually replacing the traditional ones.
VK, who enjoys a high reputation for many years, will harmonize and organize the new development of the website and make contributions to the optical industry. We believe that under our joint efforts, VK will make progress in a healthy, continuous, orderly and prospective way.

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